GROWTH PLAYBOOK

  • Twenty Drivers, One Call Centre, One Big Idea

    Twenty Drivers, One Call Centre, One Big Idea

    MSME Briefing | Sunday Musing How Gojek organised an informal market and scaled beyond bike taxis In Jakarta, traffic jams were more than an inconvenience. They exposed a gap between people who needed to move and motorcycle-taxi drivers waiting for customers. In 2010, entrepreneur Nadiem Makarim began tackling that mismatch with a simple call centre…


  • Green Hydrogen: India’s Valve Industry?

    Green Hydrogen: India’s Valve Industry?

    By Haresh B. Jhala : A ₹3,000–15,000 crore potential market—but who can qualify to supply? India’s green-hydrogen ambition could open a substantial new market for valve manufacturers, but the opportunity is neither automatic nor guaranteed. Electrolysers, gas purification, compression, storage and green-ammonia plants require valves designed for demanding hydrogen and oxygen service. Our business-standard modelling…


  • India’s Jet-Drone Opportunity—The Engine

    India’s Jet-Drone Opportunity—The Engine

    MSME Briefing | Defence Manufacturing · Aerospace · Industrial Strategy ₹15,000 crore annually by 2035: can Indian MSMEs capture that prize? India’s jet-drone ambitions are about more than aircraft. They could create demand for engines, precision castings, composites, avionics, testing and maintenance. Yet the scale of this opportunity depends on procurement, production readiness and export…


  • THE CEO WHO STOPPED BUILDING

    THE CEO WHO STOPPED BUILDING

    MSME Briefing Bureau How LEGO’s Knudstorp and India’s Greaves Cotton rediscovered the power of focus LEGO was built around one product: the interlocking brick. Yet by 2003, the Danish toy maker was losing US$1 million a day and carrying more than US$800 million in debt. Some accounts put it 90 days from default. When Jørgen…


  • The Rise of the Invisible Industrial Factory

    The Rise of the Invisible Industrial Factory

    MSME Briefing Bureau How CMOs and Turnkey ODMs Are Opening a New Growth Route for Indian Manufacturers A consumer brand can grow into a national business without building a factory. A large FMCG company can combine its own manufacturing facilities with dozens of external production partners. And a specialist manufacturer may be able to expand…


  • ₹6,500 Crore: Which Valves Make Profit? 

    ₹6,500 Crore: Which Valves Make Profit? 

    By Haresh B. Jhala: OIL & GAS IS THE BIGGEST MARKET.  GREEN HYDROGEN COULD BE THE NEXT STATION.  India’s industrial-valve industry is entering an interesting phase.  The market is growing. Demand is coming from oil & gas, refineries, petrochemicals, water infrastructure, power and increasingly automated industrial plants. New opportunities are also emerging around hydrogen and…


  • India’s Advice Economy Is Booming Too

    India’s Advice Economy Is Booming Too

    MSME Briefing Bureau More Indians are starting businesses. The bigger challenge is choosing who to trust. A factory owner struggling with margins. A professional leaving a corporate career to start a venture. A woman building a business through WhatsApp. A second-generation entrepreneur taking the family firm online. India is producing entrepreneurs through many doors. Following…


  • The Ultimate Leadership Test: Trim or Trust?

    The Ultimate Leadership Test: Trim or Trust?

    MSME Briefing Bureau Sunday Musing When Satyam collapsed, Mahindra chose people over spreadsheets Imagine entering a corner office where the brand is toxic, cash is scarce, clients are nervous and 51,000 employees fear for their livelihoods — despite having done nothing wrong. The conventional response might be to cut costs, reduce headcount and protect the…


  • When Nadella Changed the Microsoft Game

    When Nadella Changed the Microsoft Game

    MSME Briefing Bureau Sunday Musing Why he listened first—and changed the system driving behaviour Before asking people to perform better, examine what your system makes them compete for. What happens when talented people spend more energy defeating colleagues than defeating competitors? Microsoft provides an unusually revealing answer. Before Satya Nadella became CEO, internal competition, hierarchy…


  • Rappid Valves: How It Became Investable?

    Rappid Valves: How It Became Investable?

    MSME Briefing Bureau It changed its product economics before IPO reshaped its capital base. A company with negative net worth made it to an SME IPO within two years. But the IPO was not the turnaround. The harder work came first: Rappid Valves changed its product mix, lifted factory utilisation and improved profitability before fresh…


I’m Haresh

Journalist: 38 years
Former Financial Express
Founder, MSME Briefing

MSME Briefing exists because India’s 63 million MSME business deserve serious analysis – not footnotes in mainstream business media.

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